What is Nutshell?
Founded in 2009, Nutshell is a CRM and sales automation platform helping B2B teams streamline their sales process, including sales prospecting, managing leads and closing more deals, all from one place.
Unlike other CRM tools, Nutshell offers unlimited contacts and data storage, customizable reporting tools, complimentary data migration support, and exceptional live assistance for every plan.
It combines CRM, email marketing, and team collaboration tools into one user-friendly platform, making it a scalable choice for fast-growing teams.
However, before you commit to using the tool, you want to explore our detailed Nutshell review, covering its features, pricing, benefits, and areas to consider where it might fall short.
Quick Overview of the Nutshell
Overview | Nutshell |
Starting price | $15/user/month |
Free Trial | Yes, it provides a 14-day free trial. |
Key Features | Pipeline managementReportingEmail automationContact managementCustomizable dashboard Team collaborationSales prospectingIntegrationsWeb form collection Landing pages SMS Marketing |
Best for | Small to mid-sized businesses (SMBs) |
Customer support | Live chat, email, help center, and scheduled phone support for the enterprise plan. |
Automation | YesEmail sequencesLead assignmentFollow-upsTask reminder Text messages |
Integration | Yes—50+ tools, includingGoogle Workspace Outlook, Slack, Mailchimp, QuickBooksDropboxZapier |
Scalability | Yes—Nutshell is built to scale with your team, offering multiple pipelines, unlimited contact management, flexible user roles, and seamless collaboration. |
Pros and Cons of Nutshell
Pros
- Automation That Saves Time: Nutshell’s automation features handle repetitive tasks like follow-ups, lead assignments, and task reminders, helping your team stay focused on other activities and improving workflow efficiency.
- Flexible Pipeline Management: You can customize sales pipelines to fit different processes or teams. This makes it easy to track deals across various stages without confusion.
- Simple, Intuitive Interface: Nutshell’s layout is easy to navigate, even for non-technical users. The setup and onboarding are quick, with a minimal learning curve.
- Excellent Customer Support: Customer support is responsive, knowledgeable, and available through chat, phone, and email.
Cons
- Limited Reporting Customization: While reporting tools exist, Nutshell doesn’t offer advanced customization. Some users may find the options too basic for deep insights.
- Missing Time Tracking and E-signature: Nutshell doesn’t include built-in time tracking or e-signing tools. These features may require external integrations.
Nutshell Pricing
Nutshell offers five simple, flexible payment plans that make it easy for teams to scale.
You pay per user each month, and you get to save 20% by choosing the annual billing option.
Each plan, including the foundation, growth, pro, business, and enterprise plans, provides unlimited contacts, data storage, and live customer support.
If you want to try out the advanced features without committing to a plan, you can start with the 14-day free trial without a credit card.
Pricing Plan | Annual | Monthly | User Limit |
---|---|---|---|
Foundation | $156 | $19 | Unlimited |
Growth | $300 | $32 | Unlimited |
Pro | $504 | $49 | Unlimited |
Business | $708 | $67 | Unlimited |
Enterprise | $948 | $89 | Unlimited |
Nutshell Key Features
Contact Management

Nutshell makes contact management easy with imports through CSV files or direct CRM integrations. It also offers a free, hands-on data import service to help your team transition smoothly.
During the trial, you can import sample data to test features, and once you upgrade, Nutshell completes the full import at no extra cost.
You can log emails, calls, and meetings from desktop or mobile, scan business cards, and sync phone contacts.
If you work with a company with multiple branches or subsidiaries, Nutshell lets you connect parent and child companies to keep contacts and leads organized.
Pipeline Management

Nutshell lets you customize sales pipelines with drag-and-drop functionality, allowing you to define stages, user assignments, and tasks to match your sales process.
It offers flexible views, including Board, List, Map, and Chart, that help you track lead progress, spot bottlenecks, and prioritize hot leads.
You can also customize the displayed lead data and pipelines for various sales processes.
Setting up your pipeline takes as little as 20 minutes, and automation features like sales, email, and text messaging keep leads flowing smoothly.
Sales Automation

Nutshell automates repetitive sales tasks including lead assignment, follow-ups, and pipeline progression with no coding needed.
You can customize automation rules based on lead attributes or pipeline stages, auto-assign leads using round-robin distribution, and advance leads automatically once stage goals are met.
Nutshell also allows you to set up personalized email and SMS sequences that trigger based on pipeline activity.
It also provides task reminders and stage-specific guidance to help reps stay organized and close deals faster.
Marketing Automation

Nutshell provides tools to create email campaigns, track leads, and capture form data.
You can engage prospects through email, SMS, or chat and set up personalized email sequences at any stage of the pipeline. Nutshell manages follow-ups and pauses sequences when a lead responds.
You can track replies, views, and campaign performance and receive notifications if your email volume is too high, helping you avoid the spam folder.
With reusable templates, contact filters, and a Gmail Chrome Extension, Nutshell automates your outreach so you can focus on what drives results.
Nutshell Support Quality
It provides fast and responsive support, including personalized demos to help users navigate the platform, a Help Center that offers articles and FAQs for self-service, and email and live chat for direct assistance.
The platform also provides onboarding and training materials to further support users.
Nushell’s support quality remains consistent across all plans, with users accessing the knowledge base, email and live chat.
However, it only provides scheduled phone support for the enterprise plan.
Nutshell Alternatives
Nutshell | HubSpot | Pipedrive | Zoho CRM | |
---|---|---|---|---|
Starting Price | $19/month | $20/month | $24/month | $18/month |
Free Plan | No | Yes | No | No |
Pipeline Management | Yes | Yes | Yes | Yes |
Email Automation | Yes | Yes | Yes | Yes |
SMS Marketing | Yes | Yes | No | Yes |
Best For | Small sales teams looking for a simplified, all-in-one solution. | Businesses need a full marketing, sales, and customer service suite with advanced automation and AI tools. | Sales teams with pipeline focus | Large scale businesses needing extensive customizations and integrations |
Summary
Nutshell is a reliable, easy-to-use CRM tool for small and mid-sized teams that need to manage sales, marketing, and engagement in one centralized location.
Its suite of AI, marketing, and sales tools, a responsive support team, and one-on-one demos make it a smart choice for growing teams that want to stay organized, focused, and productive without switching between multiple platforms.

Try out Nutshell Now
Simplify your sales process with Nutshell’s easy-to-use CRM. Start your 14-day free trial today and get access to unlimited contact management, email automation, and personalized support with no credit card required.
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