Hotjar

Hotjar

Hotjar is a platform that provides product experience insights to help users understand user behavior and get customer feedback in an easy, straightforward, and affordable way. With Hotjar, users can uncover opportunities for optimization, identify high-impact changes, spot problems with their customer experience, and prioritize changes that matter.

Hotjar Facts

Pricing Model:Per User
Free Trial:Yes
Free Version:Yes

Hotjar Pros & Cons

+Gathers all insights in one place
+Connects metrics with real user behavior
+Helps understand what users do and why

What is Hotjar?

Hotjar is a product experience insights platform that provides visual behavior insights, in-the-moment user feedback, and one-to-one interviews—all in one place. It is trusted by over 1 million websites in 180+ countries. Hotjar helps you understand user behavior and get customer feedback in an easy, straightforward, and affordable way.

Here are some key features of Hotjar:

  • Heatmaps: See which parts of the page get ignored, and which elements drive sales and signups.
  • Recordings: Watch recordings of real site visitors to see what they do on your website.
  • Feedback: Collect feedback from your users with customizable feedback widgets.
  • Surveys: Create surveys to get feedback from your users.
  • Conversion Funnels: See where your users drop off in your conversion funnel.
  • Form Analysis: Analyze how users interact with your forms.

Hotjar offers a free plan that includes access to all of its tools. It also offers paid plans with additional features for growing companies. Its tools are complementary and designed to help you understand what your users do and why for rich, actionable insights that drive business growth.

If you’re looking for a way to understand user behavior so you can make smarter decisions and drive results, Hotjar is the platform you need.

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